Project Description
CHALLENGE
Saskatoon Jazz Festival needed to raise awareness about the upcoming jazz festival and promote traffic to ticket sales website.
SOLUTION
We implemented a compelling print and digital campaign featuring participating artists targeted to residents of Saskatoon and surrounding communities.
Display Advertising
Home Page Take Over (HPTO) on the Saskatoon Star-Phoenix website and engaging on-network digital display ads geo-targeted to nearby towns and cities
Print Advertising
Full page print ads to drive top funnel awareness
RESULTS
The Saskatchewan Jazz Festival was thrilled with the results of the Postmedia campaign, which exceeded goals. Deploying both print and on-network digital campaigns led to increased traffic to website, resulting in an increase in ticket sales from previous years.
“A big thanks to Postmedia for helping us create a successful digital campaign that far surpassed our expected CTR. Our campaign helped drive traffic to our site and aid in tickets sales during our busiest times of the year!”
READY TO START A CAMPAIGN?
We raise your profile, outsmart your competition and drive more sales online and in store. Your success is our success! We’re happy to have worked with some of the greatest companies in Canada; we’d be thrilled to add your business to the list!
Discover what we can do for your business! Get your free consultation with a Postmedia Solutions Media Consultant today.
READY TO START A CAMPAIGN?
We raise your profile, outsmart your competition and drive more sales online and in store. Your success is our success! We’re happy to have worked with some of the greatest companies in Canada; we’d be thrilled to add your business to the list!
Discover what we can do for your business! Get your free consultation with a Postmedia Solutions Media Consultant today.