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Postmedia Audiences

At Postmedia, we go beyond knowing our audience—we understand their passions and how they engage with messaging. Our 1p data combines contextual, behavioral, and demographic insights to build a comprehensive view of reader preferences. This enables us to create engaging content for both new and existing readers, while offering advertisers well-targeted audiences at the right time.
 
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Demographic Audiences

Unlock the Power of Postmedia Demographic-Based Audiences

Confidently target your audience with precision with our 1P data. Select from a variety of personas to reach the specific life situation that aligns with your product or service. Here's a deeper look into our demographic audiences:

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DYI Demographic Audiences

If you can’t find a demographic persona that fits your needs, create your own audience demographic tailored to age, gender, income, homeownership, occupation, children, and more. Schedule a consultation with a Postmedia Audience Expert to learn more.

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SEARCH ENGINE MARKETING

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SEM is easier than ever when you choose Postmedia Solutions as your SEM partner.

Our Podcasts

The Postmedia podcast family is growing every day. We bring original Canadian content to our listeners across the country.

Why Postmedia

Postmedia is one of Canada’s largest news networks

Postmedia is a trusted and reliable network of over 130+ media brands, with outstanding journalism credentials and extensive digital capabilities. We generate an audience of 18.4 million Canadians each month.

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