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    Join us in redefining what's possible for your brand.

    Local Search Optimization

    You need a partner who can help you compete better locally. Postmedia Solutions can impact your traffic in person and online.

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    Reach Canada’s Largest, Most Engaged Audience

    Reach 12M+ unique users every month across 130+ trusted brands. Launch your campaign in five simple steps and connect with 17.4M highly engaged readers nationwide. Enjoy advanced targeting, brand-safe environments, and data-driven insights to maximize results and drive powerful business growth.

    View Audiences

    Solutions

    Local search optimization(LSO) requires a strategic and targeted approach that is distinct from general SEO. Service providers and brick-and-mortar businesses wanting to win against competitors need a partner to make sure all the local signals across Google’s local search landscape are consistent and correct.

    Listings Management

    We can consult on key words and site listings online so that customers can find you.

    Reputation Monitoring

    Our tools can help manage your company's reputation on review sites and social channels. This can include social monitoring and scanning review sites.

    Keyword Ranking

    Advanced tools give you a clear picture of rank by keyword and how that affects local search.

    Analytics

    Our advanced analytics help you make better decisions about your ideal customer profile, local strategies and overall marketing spend.

    Google My Business

    Let's get you set up on Google Business the right way and be sure you are tapping into Google traffic and searches.

    Local Search Strategy

    We get to know your business and help you craft a local market strategy which can include listings, review sites, digital ads, DOOH and more.

    Review Monitoring

    It can be overwhelming to keep the pulse on Yelp, Google Reviews, Amazon, Eater and more. Let Postmedia Solutions do your review monitoring for you.

    Directories

    Be found in the directories that matter. We can ensure the proper listings and categories and make sure customers can find you.

    Duplicates Management

    We can help manage duplicate and older listings and sync your profiles.

    • Numbers

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      A remarkable seventy-six percent of consumers who search for “near me” visit a business within a day (Google).

      Source: https://backlinko.com/local-seo-stats
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    Contact Us

    Get in Touch

    Curious about Local Search Optimization and how it's different than targeting nationwide? Get in touch about our LSO Services.

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    POSTMEDIA AD MANAGER

    Step by Step

    We make digital advertising easier than ever with P.A.M., the Postmedia Ad Manager. Go to market faster with this new self-serve tool.

    1

    Step 1

    Specify Your Objectives

    Specify the objectives of your campaign: do you want visitors, clicks, email sign-ups, brand awareness and/or conversion?

    2

    Step 2

    Choose Your Budget to Determine Impressions

    Choose your monthly budget and Postmedia brands, and that will determine the number of impressions you'll receive.

    3

    Step 3

    Select Your Audiences with Confidence

    We'll help you select your audience. Use our first party data and tools to ensure the best targeting.

    4

    Step 4

    Upload Your Assets or Create Them Online

    Use ready artwork and upload, or use our new online tools for creating your digital artwork.

    5

    Step 5

    We Launch Your Campaign & Metrics

    It's as simple as that. We launch your campaign and ensure the data is there for solid tracking and metrics.

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    Why Postmedia

    Postmedia Network is one of Canada’s largest news networks

    Postmedia is a trusted and reliable network of over 130+ media brands, with outstanding journalism credentials and extensive digital capabilities. We generate an audience of 18.4 million Canadians each month.

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