Nov 01 • Consumer Insights 7 Creative Ways to Use Customer Testimonials to Make Sales Potential customers trust the authentic testimonials of other customers more than marketing strategies. Reading customer testimonials and reviews is ...
Oct 05 • Consumer Insights How Personalized Marketing is Transforming Ads Personalized marketing is helping brands connect with consumers on a human level. It’s noisy out there for consumers. With so many companies trying ...
Oct 04 • Consumer Insights Prepare Your Business for the 2024 Holiday Season Shopping Preparing for the 2024 holiday shopping season means providing your customers with a seamless online experience. Holiday shopping is a critical ...
Sep 28 • Social Media Marketing How to Advertise Your Small Business on Facebook As the world’s most popular social media platform, Facebook offers a lot of ways for small business owners to advertise their business. The key is to ...
Sep 21 • Search Engine Marketing 5 SEO Strategies to Improve Your Furniture Sales Search engine optimization can draw more eyes and attention on your furniture business and improve your furniture sales. How do I get more visitors ...
Sep 15 • Search Engine Marketing PPC for Small Businesses: Getting Leads on a Small Budget Pay-per-click (PPC) is a cost-effective way for small businesses to build brand awareness and grow their audience. PPC advertising is a key tool in ...
Sep 13 • Consumer Insights What Is Conversational Marketing? Customers need personalized interaction with a brand to move through the buying journey. Conversational marketing makes it easy to engage with buyers ...
Aug 16 • Consumer Insights How to Make Profit Selling Furniture Online Is selling furniture online profitable? Yes! One of the most successful and perhaps unexpected retail areas to shift online is also one of the most ...
Aug 10 • Consumer Insights Is Podcasting Right for Your B2B Business? A B2B podcast could work for your business to help engage new audiences and stand out from the competition, but it isn’t a guaranteed win. Nearly ...
Aug 09 • Consumer Insights 5 Creative Ways to Get More Sales Online Optimize your e-commerce site to get more sales online by providing an excellent user experience. E-commerce continues to thrive in 2024. The shift ...
Jul 07 • Consumer Insights Generational Marketing: How to Connect with Your Target Audience Generational marketing can help focus your online efforts on channels where your audience spends time and is most likely to buy. As any marketer ...
Jun 21 • Consumer Insights 5 Digital Strategies to Move Customers Through the Buyer's Journey Making a sale depends on being able to move customers through the buyer’s journey with the right content at the right time. In 92 per cent of cases, ...
May 21 • Consumer Insights 4 Online Strategies to Promote Your Furniture Business Embrace four successful strategies to promote your furniture business online. How do you build adaptability into your business? It’s a top-of-mind ...
May 13 • Consumer Insights How to Add E-commerce to Your Website Customers want the ability to shop online. If your website is not set up for e-commerce, you risk losing sales revenue. Online shopping is growing ...
May 07 • Consumer Insights Seasonal Marketing: How to Get the Most Out of Your Peak and Off Season Leveraging seasonal marketing strategies year-round can increase your customers and sales. In today’s always-on world, where nothing is predictable ...
Feb 01 • Consumer Insights Develop a Marketing Strategy for a Niche Audience Learn the benefits of a marketing strategy for niche audiences and how to do it. Companies from Amazon to Whole Foods have used the same winning ...
Jan 11 • Consumer Insights Why You Need a Holistic Marketing Approach to Grow Your Business Using a holistic marketing approach allows you to make the best use of all the solutions available to set your brand apart. Directing all your ...