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Consumer Insights
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Consumer Insights (5)
Consumer Insights (5)
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Consumer Insights
How to Target Niche Audiences on Facebook
People want to join communities with shared interests. Niche Facebook pages are an effective way for brands to engage specific interest groups with ...
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Consumer Insights
Everything You Need to Know About Billboard Advertising
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Consumer Insights
Inclusive Marketing Trends to Improve Brand Connection
Inclusive marketing is key to connecting with wider audiences and building stronger bonds with customers already loyal to your brand. Inclusive ...
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Consumer Insights
How to Use Google Trends for SEO and Content Creation
Attracting readers to your content isn’t always easy, but choosing keywords with Google Trends can help you promote your website effectively. The ...
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Consumer Insights
10 Marketing Tactics to Enhance Your Customer Lifetime Value
Marketing to high-value customers who stay loyal to your brand over the long term is an excellent way to grow your business. Marketing strategies ...
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Consumer Insights
How to Integrate Online and Offline Marketing Efforts
Brands need to create a holistic marketing strategy that reaches shoppers when they are online and off. Online shopping surged during the pandemic. ...
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Consumer Insights
Welcome the Rise of Tech Use by Baby Boomers
Baby boomers represent a tech savvy audience ready to spend. It’s understandable that millennials and Gen Z are the focus of digital marketing ...
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Consumer Insights
6 Best Home Builder Marketing Strategies
Consistent marketing is critical for new and custom home builders to gain a competitive edge. Building homes for families is meaningful work, but the ...
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Consumer Insights
10 Marketing Strategies for Home Health-care Providers
Proactive marketing strategies can build a steady pipeline of leads to grow your home health-care business sustainably. Families are looking for ...
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Consumer Insights
7 Digital Strategies to Attract Customers to Your Dealership
Car buyers do their research online before ever stepping into a dealership, so digital marketing is key to increasing vehicle sales. Car buyers rely ...
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Consumer Insights
How Much Traffic Should Your Website Get in 2022?
Learn how to set a realistic goal for your website traffic and what factors influence the number of visitors your site attracts. Whether your ...
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Consumer Insights
Is Your Website Meeting Customer Demand?
Turn your website visitors into happy buyers by tailoring features to meet customer demand. With the internet, the rise of mobile, social media ...
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Consumer Insights
Create Buyer Personas that Drive Sales [Free Template Download]
Defining your ideal customers and crafting messaging that speaks to their needs is key to high conversions. Use our free buyer persona template ...
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Consumer Insights
How to Create a Digital Marketing Strategy [with Template]
Here’s how to create a digital marketing strategy that uses your marketing budget and resources to make the biggest impact with potential customers. ...
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Consumer Insights
Digital Marketing Mistakes to Avoid in 2022
The digital marketing space is growing and evolving fast. Marketers need to stay on top of the latest best practices to avoid making digital ...
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Consumer Insights
4 Higher Education Marketing Trends for 2022
Postmedia has identified four marketing trends to support enrolment campaigns and increase visibility for higher education institutions. The pandemic ...
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Consumer Insights
Optimize for E-commerce via Mobile Phone
If your business hasn’t made the transition to mobile e-commerce, you risk losing sales to competitors who have. Most people spend a good portion of ...