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Consumer Insights
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Consumer Insights (5)
Consumer Insights (5)
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Consumer Insights
How Digital is Transforming the Pharma and Health-Care Industries
In today’s digital age, pharma and health-care marketers need to adapt and deliver personalized, omnichannel messaging to target audiences online. ...
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Consumer Insights
Dynamic Advertising for Retail
Dynamic solutions drive more traffic to your product pages by tailoring relevant content to meet customer needs. Dynamic creative is emerging as an ...
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Consumer Insights
Why Consumer Intent is More Powerful than Demographic Data in Video Ads
Creating video ads that are relevant to your audience is the best way to increase engagement and return on your marketing investment. Effective ...
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Consumer Insights
Facebook Redesigns News Feed: What Does This Mean for Marketers?
Marketers need to know how Facebook's new Home and Feeds work to keep reaching audiences on the platform. If you follow marketing news, you’ve likely ...
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Consumer Insights
How to Get More Google Business Reviews from Customers
Google business reviews improve search rankings, build trust, and drive revenues. How do I increase my Google reviews? It’s a critical question ...
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Consumer Insights
The Benefits of Blogging for Your Business
Wherever your customers are on their buying journey, blogs are a powerful way to get their attention, build engagement, and drive sales. The ...
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Consumer Insights
How to Target Niche Audiences on Facebook
People want to join communities with shared interests. Niche Facebook pages are an effective way for brands to engage specific interest groups with ...
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Consumer Insights
Everything You Need to Know About Billboard Advertising
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Consumer Insights
Inclusive Marketing Trends to Improve Brand Connection
Inclusive marketing is key to connecting with wider audiences and building stronger bonds with customers already loyal to your brand. Inclusive ...
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Consumer Insights
How to Use Google Trends for SEO and Content Creation
Attracting readers to your content isn’t always easy, but choosing keywords with Google Trends can help you promote your website effectively. The ...
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Consumer Insights
10 Marketing Tactics to Enhance Your Customer Lifetime Value
Marketing to high-value customers who stay loyal to your brand over the long term is an excellent way to grow your business. Marketing strategies ...
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Consumer Insights
How to Integrate Online and Offline Marketing Efforts
Brands need to create a holistic marketing strategy that reaches shoppers when they are online and off. Online shopping surged during the pandemic. ...
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Consumer Insights
Welcome the Rise of Tech Use by Baby Boomers
Baby boomers represent a tech savvy audience ready to spend. It’s understandable that millennials and Gen Z are the focus of digital marketing ...
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Consumer Insights
6 Best Home Builder Marketing Strategies
Consistent marketing is critical for new and custom home builders to gain a competitive edge. Building homes for families is meaningful work, but the ...
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Consumer Insights
10 Marketing Strategies for Home Health-care Providers
Proactive marketing strategies can build a steady pipeline of leads to grow your home health-care business sustainably. Families are looking for ...
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Consumer Insights
7 Digital Strategies to Attract Customers to Your Dealership
Car buyers do their research online before ever stepping into a dealership, so digital marketing is key to increasing vehicle sales. Car buyers rely ...
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Consumer Insights
How Much Traffic Should Your Website Get in 2022?
Learn how to set a realistic goal for your website traffic and what factors influence the number of visitors your site attracts. Whether your ...