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Consumer Insights
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Consumer Insights (4)
Consumer Insights (4)
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Consumer Insights
How to Develop a Privacy Policy for E-commerce Stores
If you have an e-commerce store, you must have a privacy policy that tells website visitors what personal information you collect and how it may be ...
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Consumer Insights
Beginner Guide: How to Build an E-commerce Store
Learn how to create an e-commerce store for your retail business to attract more potential customers and drive sales. Online shopping has seen ...
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Consumer Insights
How to Effectively Promote a New Product or Service
The move to remote work and online shopping has led to a boom in new products and services. Now, it’s up to digital marketing teams to get the word ...
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Consumer Insights
How to Successfully Integrate In-person and Online Sales
Customers want the ability to shop online and in person. It’s up to retailers to create integrated shopping experiences or risk being left behind. If ...
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Consumer Insights
What is Rebranding? Strategies to Help Grow Your Business
Create new opportunities for growth by ensuring your brand has a competitive advantage. As you prepare for all that’s to come in 2023, think about ...
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Consumer Insights
STP Marketing: Target Your Messaging to Uncover New Customers
Segmentation, targeting and positioning (STP) helps your marketing drive company growth and better customer outcomes. Effective marketing can drive ...
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Consumer Insights
Local KPIs to Measure Small Business Performance
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Consumer Insights
Page Size and SEO: Improve Your Web Performance
Improving your website performance with page speed SEO can effectively boost your search rankings and create a better user experience overall. ...
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Consumer Insights
Marketing using Augmented and Virtual Reality
Augmented and virtual reality (AR and VR) technologies present a new opportunity to improve buyer awareness, better personalize marketing campaigns ...
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Consumer Insights
How to Avoid Keyword Stuffing for Better Ranking
When it comes to keywords, more isn’t necessarily better. Using too many is called keyword stuffing – a practice that can hurt your search rankings. ...
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Consumer Insights
What you need to know about Google Analytics 4
Google’s next generation of analytics is on the way. Learning about GA4 now will help set you up for success when it goes live. Google has made it ...
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Consumer Insights
Optimize Your Website to Increase Traffic to Your Restaurant
Your restaurant website needs search engine optimization (SEO) to stand out and be easily found online by local customers. Every restaurant owner ...
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Consumer Insights
How Digital is Transforming the Pharma and Health-Care Industries
In today’s digital age, pharma and health-care marketers need to adapt and deliver personalized, omnichannel messaging to target audiences online. ...
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Consumer Insights
Dynamic Advertising for Retail
Dynamic solutions drive more traffic to your product pages by tailoring relevant content to meet customer needs. Dynamic creative is emerging as an ...
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Consumer Insights
Why Consumer Intent is More Powerful than Demographic Data in Video Ads
Creating video ads that are relevant to your audience is the best way to increase engagement and return on your marketing investment. Effective ...
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Consumer Insights
Facebook Redesigns News Feed: What Does This Mean for Marketers?
Marketers need to know how Facebook's new Home and Feeds work to keep reaching audiences on the platform. If you follow marketing news, you’ve likely ...
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Consumer Insights
How to Get More Google Business Reviews from Customers
Google business reviews improve search rankings, build trust, and drive revenues. How do I increase my Google reviews? It’s a critical question ...